I've spent over a decade helping consumer-driven organizations accelerate their growth, holding key roles during the scale-up of AllTrails, Under Armour and MyFitnessPal.
Having defined and refined several companies' vision, strategy and execution plans over the years, I understand how to find the delicate balance between business and customer needs that enable organizations to reach their goals.
I love helping businesses working through the inevitable friction of running a complex organization. I have a knack for empowering leaders to embrace change, build loyalty, implement technology, and learn how to hold onto the growth they've built.
I most often work with startups, non-profits, and civic partners. I'm passionate about working with organizations that also want to help people thrive, communities unite, and nature flourish.